I'm really excited to announce that I'll be an Associate Creative Director at American Giant, an apparel startup that makes mens basics, right out of San Francisco. I love the brand, the people, and cannot wait to help make it a success. I'm ready to break from agency life, and this feels like the perfect move.
My primary role will be to guide and shape the look & feel of the brand, through all its channels, which includes the website, printed materials, advertising and in-store experience. I'll be involved in all aspects of the work, from strategy to conception to execution.
Honestly this work feels like fun to me, which hasn't really ever happened, so I'm pretty stoked.